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Now Available! – The Craft of the Game: A Guide to Sustainable Business

The 21st century has brought new advances and innovations, so how we think about and do business is changing. Sustainability is now a top priority and a new approach to the way business operates is required. Eric Dziedzic provides a unique perspective on business strategies and The Craft of the Game is an essential guidebook for not only surviving, but thriving. This sustainable framework helps create a practical foundation that can help generate value for your business, your stakeholders, and the community in which you operate.   Buy a Hard Copy Buy for Kindle Buy for Nook Buy on iTunes Read a sample chapter from the book:

September 29th, 2013|News|Comments Off on Now Available! – The Craft of the Game: A Guide to Sustainable Business

To integrate or not to integrate, that is the question…

There is a lot of discussion lately about integrated reporting and its importance to the future of CSR/Sustainability. Missing from most of this dialogue is the definition of integrated reporting, what exactly is it? Many CSR professionals speak of it in very definitive terms but when pressed find it difficult to define or  perhaps worse the definition varies widely from profession to professional. While many non-CSR professionals, especially those tasked with managing and driving their companies CSR forward, blankly stare with glazed eyes when the topic comes up.  So, what it is and why should it matter to the reporting process? Defining Integrated The first step to better understanding what is meant by integrated reporting is to finally define a standard.  This may become a herculean task. Most CSR professionals  are still waiting for one global standard for CSR reporting and that prospect seems elusive. One of the biggest challenges is that many companies have already begun creating "integrated reports" that adhere to nothing more than their own internal definition of integrated. Examples of these reports are abundant; from Takeda Pharmaceuticals which melded some CSR data into their annual report and labeled it 'integrated' (a common approach) to Novo Nordisk's annual report which strategically reports on ESG data that is directly related [...]

June 22nd, 2012|Reporting|0 Comments

Raiders of the Lost Business Case

Has the long sought after business case for sustainability finally been discovered? Not only am I a 'corporate responsibility' professional, I am also a huge fan of Indiana Jones and while he gets to wear a cool hat to work and I don't, our paths do seem common and our predicaments familiar. In the last ten years, it has not been unheard of when providing a 'business case for sustainability' to senior executives, for a CR professional to be met with, at the very least, mild skepticism or, at the very worst, outright dismissal. It was during these times that we could best relate to Indiana: wandering through some dark, subterranean maze and finding a golden treasure placed ever so carefully on a pedestal; easy for us to see, but nearly impossible to seize – we knew we had a solid business case and it was obvious to us that it would be good for business, but it probably didn't contain the financial bottom line positives that would resonate with senior management concerned with shareholder demands. There were also times when, like Indiana, we thought we had not only found the 'holy grail' but were successful in removing it from it's hidden chamber and about to show it to the [...]

February 22nd, 2012|Business and Strategy|0 Comments

Does your company have a Culture of Sustainability?

More and more frequently we hear some terms being used in the corporate lexicon: Corporate Social Responsibility, CR, Sustainability; and just as frequently we hear about the environmental, social, and governance issues that are often associated with this terminology: GHG emissions, Human Rights, Ethics and Transparency, and on and on. The terminology is confusing and the issues are endless. It seems that many companies today are chasing all these terms and issues, checking off all the lists and attempting to properly report their activity in the hope that they will be able to proudly (and publicly) claim their sustainability title. They publish glossy reports that tout their initiatives, they proudly display their CR awards behind the receptionists' desk, they are members of all the right sustainability clubs, and 'engage' with all the right NGOs.  But does having all the right CR elements make a company sustainable? The short answer is yes … and no. A recent working paper by the Harvard Business School provides some very interesting conclusions. First, and perhaps most important to many executives, is that companies who have a strong focus on sustainability "significantly outperform" companies that do not have a strong focus on sustainability. This conclusion is listed as first because it is potentially the long [...]

January 27th, 2012|Business and Strategy|0 Comments